'Office Hours' With Professor Luca Cian, Presented by Darden Ideas to Action

Join Darden Admissions and Professor Luca Cian for a faculty thought leadership webinar series for prospective and admitted Darden students.

Cian's research area is consumer behavior, with a focus on sensory marketing, aesthetics, and human-machine interaction. He is also specialized in biofeedback research, mostly using eye-tracking technology. With respect to teaching, Luca has taught "Marketing," "Consumer Behavior," and "Artificial Intelligence: Psychological Insights" for MBAs and EMBAs at Darden. Luca's teaching has been awarded by Poets & Quants when he was named one of the "40 Most Outstanding Business Professors Under 40" in 2019. 

Luca's passion for diversity is also recognized by the students, as they nominated him for the Faculty Diversity Award (2019, 2021) and for the Theo Herbert International Award for exceptional contributions to the promotion of Darden as an outstanding international business program (2020).